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Elon Musk is an extraordinarily talkative man who likes to make big announcements that often fall flat. Perhaps because the CEO of Tesla never bites his tongue. He does not always comply with what he a priori announces with great fanfare. The South African businessman is particularly fond of the […]
Members of Generation Z are that customer, who everyone wants to reach, but is the great unknown of brands . These digital natives are considered to prioritize online shopping and sustainability, but how true is this? Rakuten Europe and Rakuten Insight Global have carried out research on the purchasing behavior […]
They are the norm in the advertising industry, but are pitches really absolutely essential? Born to recreate (without much success) real interactions between agencies and clients, “pitches” are in the eyes of many a holdover from the past whose expiration date has long expired. This is what Avi Dan believes, […]
However, this Get Exclusive study points out that in order to make an impact, marketers should not forget to reach the action and speed of his racket. Things to consider when choosing colors for sports brands Understand the role of color in creating corporate identity After the importance, we thought […]
Belén Coca the Art Directors Club of Europe has revealed the members of this year’s ADCE Awards Jury. Seven top-level international professionals will be the Presidents of the ADCE Awards 2022 Jury and Alexander Schill. President of the ADCE and Global Creative Director of Serviceplan Group will act as President […]
Customer is God”. And now, in Product Industry response to a more conscious society, we started to value the human element and values and focus on providing solutions to social problems Program. It’s conscious marketing that asks how it can improve people’s lives through a company or a project, and […]
The Spain brand grows in value and is strengthened in a turbulent international environment , according to Nation Brands. It is expected to continue improving. The United States has the most valuable country brand, but loses a total of 2.3 billion euros as a result of the pandemic. For its […]
Phone Stay Informed number list data protection: User privacy and data protection are increasingly important issues in social media marketing. This section highlights emerging trends in user privacy and data protection on social media and explores building trust, ensuring compliance and protecting users in marketing campaigns. This can be translated […]
The VII Outdoor Advertising Forum – DOOH took place with professionals from the advertising and marketing industry. The event was held in a hybrid format and, as has become common in recent years, it was extremely well received; with more than 800 people attending in person and more than 500 […]