Category: B2B Email List

To be functional to the objective


 From being a tested approach to a truly rooted strategy . Storytelling and sales The use of corporate storytelling in marketing is essential. And what about sales? Also! As part of a corporate strategy based on storytelling, it is essential that the sales department also uses the same story in daily conversations with potential customers. The storyline must be the protagonist in every phase of the buyer’s journey , in any exchange of messages and correspondence: chat, email, telephone, presentations. Why is it very important to know how to stand out in the eyes of potential customers?

Sales knows that it

Comes into play at a very advanced stage of the purchasing process, where marketing has already prepared the contact who, convinced, is one step away from making the decision. It is very likely that at this stage there are other negotiations underway with competing companies, which is why corporate storytelling could be the lever to adjust Business Email List strategy completely convince the potential customer, bringing them closer from an emotional and emotional point of view: ultimately, they will be the story , personal experiences and people-to-people dialogue to convince them.

Storytelling and customer service

he same approach used by sales can be attributed to customer service. The status of customer does not exclude the definition of a loyalty strategy, which continuously improves the relationship with him: it is essential enter the BLB Directory hearts to continue to win the hearts of people – or companies – even if they have already been acquired. Customers, in fact, are natural brand ambassadors of partners with whom they collaborate and enable new and challenging business opportunities to be achieved.

It must be limited to a specific


Therefore, it is best to never stop doing corporate storytelling: customer service, therefore, should review the operational strategy of customer service, basing its It must be approach on an engaging interaction full of positive sensations. This helps to build customer loyalty, ensuring that the interest gained some time ago continues to strengthen , consolidating the professional relationship in the years to come . In today’s article we talked about corporate storytelling, a discipline that initially belonged to the b2c field,

Which was soon consolidated

Also in business to business. In every context, it is in fact people who make strategic decisions, which is why we need to work on the positive emotions and sensations that messages generate, with the aim of achieving more and more objectives and opportunities. If you want to know more and explore the potential value of this discipline for your B2B strategy, contact us: we offer you a free, no-obligation  for Business Lead landing consultancy session. New Call-to-action CONTENT MARKETING | B2B DIGITAL MARKETING | HUBSPOT CRM | STORYTELLINGIn an era where digital solutions play a crucial role in business growth, the correct configuration of platforms can make the difference between achieving your goals or not.

HubSpot CRM and Marketing


Business lead

Offers financial services, to be more attractive in the eyes of prospects, could strengthen its commitment to protecting and respecting personal gains obtained with many sacrifices. These communication strategies enter the BLB Directory hearts of people and are, in fact, very effective for generating business opportunities. Now that we have seen what the pillars of the storytelling discipline are , let’s move on to its usefulness in the b2b field and, in particular, to the use that the different departments can make of it.

So as to involve and entertain


 Hub are among the most powerful tools available to B2B companies, but their true value is only revealed when they are precisely configured and calibrated, aligning them with the specific needs of the company. In today’s article, we’ll highlight the key areas to monitor to ensure your implementation not only works, but can support and enhance your company’s B2B sales and marketing strategies. HubSpot CRM and Marketing Hub: essential tools for b2b companies In the current digital landscape, B2B companies are increasingly looking for solutions that optimize their sales and marketing strategies .

This is where HubSpot CRM

 Two powerful tools that, when configured correctly, can transform the way a business acquires and interacts with potential customers. If you want to find out more about the HubSpot platform, watch this video before continuing! New Call-to-action HubSpot CRM is used to manage and analyze interactions with current and potential customers, ensuring that every contact is tracked, recorded and easily accessible. On the other hand, Marketing Hub focuses on inbound marketing strategies, helping point Business Database of businesses attract visitors, convert them into leads and ultimately into loyal customers. But how can you ensure that these tools are configured to maximize their potential?

Marketing Hub come into play

Offers financial services, to be more attractive in the eyes of prospects, could strengthen its commitment to protecting and respecting personal gains obtained with many sacrifices. These communication strategies enter the BLB Directory hearts of people and are, in fact, very effective for generating business opportunities. Now that we have seen what the pillars of the storytelling discipline are , let’s move on to its usefulness in the b2b field and, in particular, to the use that the different departments can make of it.

Unlikely to find its way


Storytelling and marketing Marketing is one of the business segments most interested in putting this strategy into practice. The first aspect to explore concerns the distribution of storytelling messages in corporate communication. The advice is not to use this approach only for writing content on the company website , but also for all other activities, with particular attention to its declination. As we said, it can be very complex to create a big story and then use it to personalize targeted messages, but it can be done and the results can be quite promising .

Returning to the example

The company that offers financial services, if the main storyline that targets company owners is focused on the protection of precious savings, a subplot, which this time targets managers, could focus on the skills that have allowed them to achieve the dream of protecting family earnings. corporate storytelling Declining the storyline means making it attractive for different activities: email marketing , social media, content marketing and video marketing . The opportunity of using the strategy on multiple channels is to strengthen the message, stress it to make communication coherent and above all recognizable on multiple fronts.

And again a company that

Offers financial services, to be more attractive in the eyes of prospects, could strengthen its commitment to protecting and respecting personal gains obtained with many sacrifices. These communication strategies enter the BLB Directory hearts of people and are, in fact, very effective for generating business opportunities. Now that we have seen what the pillars of the storytelling discipline are , let’s move on to its usefulness in the b2b field and, in particular, to the use that the different departments can make of it.

A large audience of people


Corporate storytelling Launching the right corporate storytelling mechanisms to win over people requires time and attempts, necessary to find the communication key that best attracts the public’s attention: once identified, a virtuous circle of growth, loyalty and business opportunities will be generated. The messages are emotional and engaging Throughout this article we have already mentioned the strength of corporate storytelling: the messages are not standard, but characterized by a positive sensation, the generation of feelings and emotional transport.

But what exactly does that mean

Choosing to convey branding messages through the discipline of storytelling means working on emotions to initially attract and then involve the public . With storytelling, the objective of the strategy does not change, but the way in which the to B2b Email List the target is reached. Let’s say a company sells security systems. A standard and anonymous message could underline the experience gained in the sector and the number of customers acquired over the years of activity. An emotional communication focuses on the company’s commitment to ensuring that people feel safe, healthy and safe and how the company works every day for the safety of every single individual.

And again a company that

Offers financial services, to be more attractive in the eyes of prospects, could strengthen its commitment to protecting and respecting personal gains obtained with many sacrifices. These communication strategies enter the BLB Directory hearts of people and are, in fact, very effective for generating business opportunities. Now that we have seen what the pillars of the storytelling discipline are , let’s move on to its usefulness in the b2b field and, in particular, to the use that the different departments can make of it.

New Instagram Features


If you’re getting the “audio unavailable” notice on instagram reels, it could be for a variety of reasons. There might be a bug or glitch with the app, the audio might not be accessible from your location or there might be a copyright problem with the audio.

To fix this, you can try closing and reopening the app yes, the off-and-on-again routine. If the audio is unavailable because of a glitch or bug, a bit of patience could be the trick: instagram might fix the problem itself.

If the case is that the audio isn’t available in your country, you’re out of luck unless you want to buy a plane ticket, which seems a bit dramatic, but you do you.

Instagram Notes To Fix this

Easily schedule and manage reels alongside all your other content from hootsuite’s super simple dashboard. Schedule reels to go live while you’re, post at the best possible time even if you’re fast asleep, and monitor your reach, likes, shares, and more.

Instagram is constantly pushing the boundaries business database of what a photo-sharing app can be. This social network is a multi-talented queen. Sure, you can throw a cool filter on a photo, but thanks to instagram’s many native features, you can also edit videos. Buy your mom’s birthday present, start an annoying group chat, see all of the posts you’ve liked ever, video call your coworker, start a flame war via quiz sticker, and more.

Instagram Collabs New Instagram Features


Here are the instagram features that every marketer should know in 2023 — take notes. Just kidding, bookmarking the page is good enough for us.

Think of instagram notes like a bulletin board. You can “pin” short BLB Directory phrases to the top of messenger, and they’ll stay there for 24 hours. Notes are a great place to remind people about events, promotions, life updates and more. Want to learn more about instagram notes and what the heck they’re for? Here’s a blog post for you.

Collab posts allow two separate accounts to share the same content to both of their feeds. Both of the creator’s handles appear in the post, and the comments and likes are all in one place.

Instagram Reel After Posting


To replace the audio on a muted Reel, just tap Replace audio on the post. Instagram only allows you to do this once, so choose wisely. Unless your Reel has been officially muted by Instagram, you can’t change the audio after posting (sorry). But you can download the Reel, reupload it with new audio, and archive your original Reel—this is the best thing to do if you’ve posted a Reel and then immediately changed your mind about the audio.

 

To download your Reel, tap the three dots in the right bottom corner of the post, then select Download. This will download the Reel into your camera roll, so you can repost it with different audio.

Audio Unavailable Mean on Instagram Reels

Next, archive your original Reel: again, go to those three dots in the bottom corner, then select Archive. This will remove the Reel from your grid, and no other users will be able to see it.

Doing this will effectively delete all of the engagement you have on the original Reel, so weigh the pros and cons of this before taking that step. Instagram business lead has an automatic audio-to-text transcription feature for Reels, which is super handy for adding subtitles or closed captioning to your video.

Using subtitles or closed captioning makes your video more accessible, both for folks who aren’t able to hear and for people who might be obsessively watching Reels silently at 2 a.m. while their partner who has a healthier relationship with social media sleeps soundly next to them. You know.

Instagram Features All Marketers Should Know

To transcribe audio to text on instagram reels, go into the reels editor and tap the sticker icon on the top right side of your screen. From there, select captions. If the captions sticker doesn’t show up, you can also search for it in the search bar.

Transcribe audio. Instagram will automatically BLB Directory convert your audio into text form. But hey, nobody’s perfect. You might notice that some of the words aren’t quite right. You can edit them by tapping on the text and then tapping on an individual word to edit it. Use the keyboard to edit the word, then select done on the top right. You can edit the size, font and placement of the captions the same way that you edit regular text on your reel.

Find Trending Audio on Instagram Reels


In your saved posts, you’ll be able to see your saved posts, the collections you’ve made, and your saved audio and products. Using trending audio is an excellent strategy for getting more engagement on instagram. Trending audio indicates to the instagram algorithm that a post is likely to perform well, meaning that the algorithm will show your reel to more users, more often. Here are three ways to find what’s trending.

This might not feel like work, but it’s important to do your research on any platform that you’re using for business especially if you’re wanting to use it to make money. So dedicate some time to just scrolling your reels feed and explore page: you’ll soon notice that you’re hearing certain audio over and over again.

Watch Lots of Reels

You can also find trending audio within instagram’s reels content editing feature. When looking through the audio library, pay attention to the “for you” section—it will recommend both trending sounds and audio that instagram thinks you’ll like. Again, the “up” arrow indicates that an audio is trending, and you can also see how many reels have been made using this audio.

While you’re scrolling, pay attention to the audio title at the bottom business email list of the screen. A little “up” arrow will appear next to the title when the song is trending. Two hacks in one: use reels templates to find trending songs and to make the reels editing process faster and easier. To find a reel template, open up the reels editor at tap “templates” at the bottom.

Use Instagram Reels Templates

Then, scroll down to Trending templates. Trending templates use trending audio you can’t really have one without the other and using this tool, much of the editing is done for you.

Don’t tell the TikTokkers, but they’re right: many Instagram trends are born on TikTok. Taking note of what’s trending on TikTok will only help your Instagram Reels strategy, and often BLB Directory will keep you one step ahead. To use another Swiftie example—the viral Bejeweled dance trend including the audio started on TikTok but remained strong on Instagram Reels even seven months later.

Officially, there’s only one circumstance that allows you to change the audio on an Instagram Reel after posting it. If Instagram mutes the audio on your Instagram Reel, you can replace the audio after posting.

Save Reels Audio to Use Later


This is the easiest method for downloading instagram reels audio. Because you’re not actually downloading it. But, you can save the audio from any reel just by tapping the flag at the page for that audio.

To access the audio that you’ve saved, just go to saved on the audio page when you’re posting your reel. Or, go to your saved posts instructions for how to access those are under “how to save an instagram reel with audio” later in this blog post.

If you don’t want to use the audio that’s already in your videos, and you also don’t want to use audio available to you on instagram reels, there’s a third option: import your own audio. Using this feature, you can choose any audio that’s downloaded to your device in a reel.

How to Add a Voiceover in Instagram Reels

This feature is best used for voiceovers or original music. Don’t, for example, record a voice memo of a copyrighted song and then try to import it as an audio. It may work, but it will likely eventually be taken down, automatically attributed to the correct artist or muted by instagram.

Speaking of voiceover: if you want to record your voice for an b2b leads instagram reel, you can use the voiceover feature. To do this, go into the reels editor, edit your reel and then tap the music note.

From there, you can tap and hold the red record button to record your own audio over the video.

How to Add a Voiceover in Instagram Reels


To save an instagram reel — because you like it, you want to use it for inspo, or you want to show it to your ig-challenged grandma later — tap the three dots on the bottom right side of the reel.

Next, tap save. You can save the reel to your general saved posts, or add it to a collection. A collection is a group BLB Directory of saved posts—you can name your collections whatever you want, like “marketing inspo” or “brunch ideas” or “dog halloween costumes.”

to find any content you’ve saved on instagram. Go to your profile and tap the three horizontal lines in the top right corner. Then, hit saved.

We Answered All of Your Instagram Reels


Instagram reels audio is the audio component of an instagram reel. Audio can be original, meaning it’s a sound that you or another user created. For example, if you upload a video using your own voice, or sound that you recorded, that’s original audio.

There’s also licensed audio. Licensed audio is audio that is copyrighted, and it must be properly credited to the artist, movie or tv show that it comes from. For example: any song you might hear on the radio.

What audio can businesses use in instagram reels?

If you’re using an instagram business account, you may have noticed that a lot of popular audio is not available to you.

How to Download Audio from Instagram Reels

You actually can’t download audio directly from instagram reels. But we’re not quitters. There’s quite a few workarounds for this, but all involve using external tools. This blog post highlights 5 foolproof tricks for downloading audio from instagram reels. Here’s a quick summary of these strategies.

Use a third-party app. A few sneaky app b2b email list developers have figured out how to magically download ig reel audio. Five you can access and use for free are:

This is because of instagram’s copyright rules — and while we’re all for artists getting properly credited for their work, this restriction does significantly limit the audio that businesses can use.

Use a Video to Mp3 Converter

It’s the same deal with video to mp3 converters: these tools allow you to download just the audio from a video file. Here’s a few free ones: freeconvert, cloudconvert, onlineconverter, for step-by-step guidance on using a video to mp3 converter, mosey on over here.

Change the file extension to mp4. This one only BLB Directory works for androids! Change the file name to .mp4 to save that sweet sweet audio. Use vlognow. This video editing app allows you to use audio from an existing instagram reel in your own instagram reel. Here’s a how-to guide.

This is the easiest method for downloading instagram reels audio… because you’re not actually downloading it. But, you can save the audio from any reel just by tapping the flag at the page for that audio.

Head start on holiday shopping


Marketers. I am trained with MarTech content. Here’s something somebody asked me! After that, how you can improve prompts to get even better answers from me. Prompt: Latest trends in digital marketing. Answer: According to the content on martech.org, here are the latest trends in digital marketing: 1. Data and personalization: Brands need to create a highly personalized experience for their customers. Data can help uncover topics that matter most to your target audience and inform personalization efforts. 2. AI and

Intelligent agents

AI technology can collect information about user behavior and help marketers better understand personas and buyer’s journey. It can optimize  business email list content and assist with the creation of digital strategies. 3. Mobile and connected devices and the Internet of Things: Mobile has already begun to dominate search, and brands need to optimize their content for mobile devices. They also need to consider the rise of alternate mobile devices and the growing importance of voice search. 4. Content and SEO convergence: SEO and content

Need to be integrated

From the beginning. Brands should use SEO insights to find trending topics and keywords and create outstanding content that aligns with customer needs. 5. Native advertising growth: Native BLB Directory advertising, which focuses on creating ad copy that is relevant and natural for customers, is expected to increase exponentially. Brands should research their audience and target site’s content, create valuable content, and test what advertising content works best. These trends are based on the content provided on martech.org and can

A look ahead to Amazon Prime


The main motivation for Prime Day shopping this fall will be to get a head start on holiday shopping for family and friends. Fewer consumers say they will shop for themselves. A large majority (69%) expect to buy from brands they already know and are loyal to. The Amazon Prime Big Deals Days, coming up on October 10 and 11, represent an exclusive sales event for Prime members only. The data comes from a survey by Dynata, a global first-party data market research platform, to gauge purchase intentions among 1,000 U.S. consumers including Prime and non-Prime members. The survey was commissioned by UGC platform

Those surveyed

 Plan to spend the same or more during the October Prime Days. Only 8% said they were likely to spend less. Almost half were somewhat or very likely to check out Amazon Live (shoppable livestreams) to discover products and make purchases. Perhaps surprisingly b2b email list while 20% of the sample identified asunaware of the event. Prime members were fairly evenly divided between those planning to shop only on Amazon and those prepared to shop also with other online marketplaces (34% and 29%). Why we care. The survey reflects the intentions of Prime members. If the results are representative, it implies that economic

Uncertainty is unlikely

 To depress participation in this major pre-holiday sales event. We’ll be looking out for the amounts of actual dollars spent then they come in. Get MarTech! Daily. Free. In your inbox. Business email address Get MarTech in your inbox. See terms. Add MarTech to your Google News feed. Google News Related BLB Directory stories How Georgia-Pacific connects with customers on retail media networks Adobe forecasts 4.8% growth YoY in online holiday spending Why we care about retail media networks Holiday online sales likely to remain flat